A custom theme, no page builder
A theme written in code for the pages you actually publish, so the layout holds no matter who is editing it.
Web development
WordPress without a page builder
A coded theme, labelled editing fields, and a site your marketing team can change on a Monday morning without booking a developer first. This is what WordPress development looks like when the theme is written rather than dragged together.
Who this is for
For Philippine companies that edit and publish regularly and want to do that without booking a developer first. If what you mainly need is a marketplace template installed cheaply, a freelancer will do it faster and for less than we will.
What you get
What we deliver
An editor built around your pages
Labelled fields for the parts that change: a headline, an image, a figure, a person. Updating a page is filling in a form, not arranging boxes.
Your content moved across
Existing pages, posts, images and URLs migrated, with a redirect for anything whose address changes.
A launch rehearsed before it happens
The switch is run end to end on a copy first: redirects, forms, email delivery and search settings. Launch day repeats something that already worked.
A short, documented plugin list
Every plugin written down with what it does and what breaks without it. The list is kept deliberately short.
Speed and search set up before launch
Yoast configured, images converted to WebP, scripts deferred, and the result checked on a phone rather than on a desktop.
Personal data, plugins and a second language
The moment a page collects a name and a mobile number, your WordPress database is holding personal data, and the Data Privacy Act makes your company answerable for it. That is one reason the plugin list stays short: every extra plugin touching a form leaves another copy of your customers' details with a vendor nobody in the business ever chose. Language is the other local habit worth designing for, because plenty of Philippine sites need an English page and a Filipino version of the same thing, and that belongs in the template as a field rather than in a duplicate set of pages someone must remember to update twice. Staying on plain WordPress also keeps you hireable: it is what most developers here already know, so you are never down to one person who understands the site.
Questions
What people ask before they buy this
Do you build with Elementor, Divi or another page builder?
No. Page builders push extra markup and script into every page, and they lock your content into one plugin's format, so leaving later means rebuilding. We write the theme in code and give editors fields for the parts that change. The layout then stays consistent no matter who is typing, and there is no licence to keep renewing to keep your own pages editable.
Can our team update the site without a developer?
That is the point of the build. Anything that changes gets a labelled field or a block, so an editor fills in a headline and an image instead of rebuilding a section. Anything that should not change sits in the template, out of reach of an accidental drag. We walk your team through it before handover and leave a short written guide covering the templates specific to your site.
Do we have to change hosting?
Usually not, and we would rather work with what you have than add a migration to the project. What we check first is whether the account is in your company's name, whether PHP and the database are recent enough to run a modern theme, and whether daily backups exist at all. If any of those answers is no, fixing it becomes part of the scope. Moving host is the last resort, not the opening move.
What happens to our existing pages and search rankings?
We map every existing URL before the rebuild and redirect anything whose address changes, so links from search results, Facebook posts and old emails keep working. Content, images and posts come across with their structure intact. Rankings move after any rebuild, so we keep URLs, headings and on-page structure stable to give them the least reason to.
Is WordPress secure enough for a business site?
The common way in is an abandoned plugin or an install nobody has updated, not WordPress itself. So the plugin list stays short and documented, updates get applied on a copy first, and admin accounts are limited to the people who genuinely need them. The usual way in is a login shared around an office, or a plugin whose author stopped publishing updates years ago.
Web development
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Ready when you are
Tell us what you are building and we will tell you honestly how we would approach it.