A diagnosis you can read
A written breakdown of what is slow on which templates and why, ordered so you can see where the remaining fixes stop being worth the effort.
Web development
Fast on a mid-range phone, not just in the lab
A page that feels instant on the laptop it was built on can still be losing you buyers. Website speed optimisation judged on the field data your real visitors generate, then fixed at the cause rather than papered over with a caching plugin.
Who this is for
For live sites losing people before they finish loading, especially ecommerce and lead generation where you can put a number on the cost. If a rebuild is already planned, put the money into that instead and set a performance budget as part of it.
What you get
What we deliver
Each metric traced to a cause
Largest Contentful Paint, Cumulative Layout Shift and Interaction to Next Paint tied to the specific image, font, script or layout rule responsible, not a general note to reduce JavaScript.
Images and fonts done properly
Correct dimensions and modern formats such as WebP, fonts self-hosted and preloaded, and the largest element on each template given a clear path to render first.
A third-party script audit
Every tag on the page listed with what it costs in weight and blocking time and who asked for it, so dropping one becomes a decision somebody can weigh, not a guess.
Caching and delivery configured
Server, page and browser caching set up, a content delivery network in front where distance to your audience is part of the problem, and rules that leave the things which must stay fresh uncached.
A budget the next build has to stay inside
A written page weight and script budget plus field monitoring, so the next campaign tag or plugin shows up as a regression instead of a slow drift nobody notices.
What a heavy page costs the person loading it
Core Web Vitals are scored from field data collected on real Chrome users, and in this market that means mid-range Android phones rather than the machine your site was designed on. Those phones spend longer running your JavaScript, so a delay that is invisible in the office is an actual wait for a customer. There is also a cost that desktop testing never shows: a large share of Philippine internet is bought in prepaid data packs, so a heavy page does not only cost time, it spends the visitor's load. People notice, and the ones who notice do not come back for a second look. That is why page weight is treated as a budget here and not as an aspiration, and why we measure against throttled runs and your own field data instead of a single score from a fast connection.
Questions
What people ask before they buy this
We score in the nineties on PageSpeed Insights, but people say the site feels slow. How?
PageSpeed shows two different things: a lab test on a simulated device, and field data from real visitors. The lab score is a diagnostic, not a verdict, and when the two disagree the field data is the one that counts. The usual causes are Interaction to Next Paint on a slower phone, third-party scripts that arrive after the test window, and pages nobody thought to test.
Can you fix this without rebuilding the site?
Often, yes. Most of the weight on a typical site is images, fonts, third-party tags and a theme loading assets for features the page never uses, and all of that can be dealt with in place. When the cause is structural, a rebuild is the real answer, and saying so beats selling a round of tuning that cannot get there.
Does site speed actually affect our Google ranking?
It is one signal among many, and relevance and content still decide most results. Speed matters more for what happens once somebody has arrived: people leaving before the page paints, and forms abandoned partway through. Treat it as a conversion problem that also helps search, rather than the other way round.
Our customers are outside Metro Manila. Does hosting location matter?
It matters, but less than what you are sending them. Moving the origin closer, or putting a delivery network in front of it, takes distance out of every request and is worth doing. It will not rescue a page carrying heavy uncompressed images and a stack of tracking scripts, because that payload dominates whatever the shorter round trip saved.
Will the marketing team undo this the first time they add a tag?
That is exactly what happens without a budget and a rule for adding one. You get a written page weight budget, monitoring that flags a regression, and a process for weighing up a new tag before it goes on. Because the same team here handles the build and the campaigns, that argument happens in one room rather than between two companies.
How will we know it worked?
We measure before and after the same way, on the same templates, on a throttled mobile profile, then watch the field data your site reports over the following weeks, because that is the number Google and your visitors are actually using. You get both sets of figures, including anything that did not improve. No number is promised in advance, because the honest answer depends on what the diagnosis turns up.
Web development
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Ready when you are
Tell us what you are building and we will tell you honestly how we would approach it.