A chain needs a Google Business Profile for every branch
One listing for a chain of clinics or stores loses the map pack to rivals with one per branch. What each branch profile needs, and who should own it.
Insights
Notes on building and running things on the web
What we have learned shipping products for clients, written up when it is worth someone else's time.
Latest writing
The handover tax: what three vendors cost you
Three vendors, three briefs, one argument you pay for. Where the handover time goes, and how to cut it whether or not you consolidate suppliers.
Page builder or coded theme: the question to ask before you rebuild
The builder-or-coded debate misses the point. Ask who edits the site on a Monday morning, and what it costs to leave the builder later.
The sale that closed in Messenger never reaches your analytics
The enquiry lands in Messenger, the payment is a GCash screenshot, and analytics records a page view. How to count what happened.
Why your website is slow on the phones your customers carry
A page that feels fine on an office laptop is not the page customers get on a mid-range Android over mobile data. How to measure it and what to fix first.
What the Data Privacy Act means for your website contact form
The moment your form collects a name and a mobile number, the Data Privacy Act applies. Five things that change in practice, none of them legal advice.
Cash on delivery is a software problem, not a payment option
Switching on COD changes what an order is. Here is what your store software has to handle, and who should still offer it.
Design and engineering should not be separate stages
When design hands off to engineering, nobody owns the gap between the best case in the file and the reality in production. That gap is where products quietly go wrong.
What we learned rebuilding our own site without a page builder
We moved drizzlejar.com off Elementor onto a coded theme. The homepage went from 152KB to 42KB. Here is what the migration actually involved, including the three things that broke.
Revamping Your Online Presence: Modernizing Websites for Boring Industries
Understanding the Need for Modernization In today’s digital age, the expectations of users have dramatically evolved, rendering the need for modernization essential even in traditionally “boring” industries. Websites…
How to Create Stunning, User-Centered Web Design That Convert
Great web design is more than just pretty visuals. It’s about creating a seamless, intuitive experience that turns visitors into customers. In today’s digital-first world, your website is…
A Complete Guide to Winning in the Digital Age with Digital Strategy
In today’s hyper-connected world, having a clear and effective digital strategy is no longer a luxury. It’s a necessity. Whether you’re a startup, a growing business, or an…
Ready when you are
Tell us what you are building and we will tell you honestly how we would approach it.